Logo Television

The NYC based design studio Greenblatt-Wexler was working on a brand refresh for Logo TV – the gay sister channel to MTV – and they asked me to animate all the on-air sequences. Together we developed a movement language that matched the irreverence of the visual system they were creating. Because I later worked at Logo as an on-air and print designer, I was able to evolve and translate the design to a variety of brand applications – all of which were nothing short of fierce.

Client: Logo Television

Role: Animator, Print Designer

Team: Greenblatt-Wexler, Roger Belknap, Elizabeth Shim, Jung In Yun